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Civil Litigation

Franchise Misrepresentation

The sales pitch suggested the unit would break even quickly and earn a comfortable income, but actual results look nothing like that. Franchise misrepresentation claims usually begin with the gap between what was said during the sale and what appears in the paperwork.

Reviewed

01 GUIDE

Franchise Misrepresentation: what usually happens

Gaps between the pitch and the paperwork

Federal rules require franchisors to give prospective buyers a franchise disclosure document before the sale, and a franchisor that makes financial performance claims is expected to include them in that document with a reasonable basis. Problems often arise when a salesperson or broker gives projections or earnings examples that are not in the document, or understates startup costs. New York is a franchise registration state, and its franchise law allows buyers to bring claims for certain misrepresentations and omissions, in some cases against individuals involved in the sale as well as the company. Franchisors often rely on disclaimers and integration clauses in the agreement, and how much weight those receive depends on the facts and the governing law.

Reconstructing what you were told

Collect the disclosure document you received, with the date you received it, and the signed agreement. Save emails, text messages, presentation slides, spreadsheets, and any brochures from the sales process. If a broker or consultant introduced you to the brand, keep their materials and agreements as well. Notes of calls with existing franchisees are useful, especially if they were given to you as references. Financial statements from your own unit show how actual results compare to what was represented. Do not stop operating or paying royalties on your own before talking with a lawyer, because that can create claims against you.

Assessing claims and timing

In an early review we compare what was said during the sale against the disclosure document and the agreement. We look at whether the agreement requires arbitration or a particular forum, which law governs, and whether the claim fits New York's franchise law or another state's. Claims of this kind can carry limitation periods that run sooner than people expect, so we check dates early. We also discuss realistic outcomes, which may include rescission, damages, or a negotiated exit from the franchise, and the cost of each path.

02 ATTORNEYS

Who you would be working with

Attorneys at our New York and Washington, D.C. offices handle matters like this one.

05 HOW WE WORK

Client-centered service across jurisdictions

Global Coordination & Expertise

We deliver coordinated and effective legal services to our clients, utilizing our extensive legal resources and experienced attorneys in our well-integrated global network. Through our Washington D.C. and New York offices, together with our alliance

Multilingual & Cross-Border Communication

Our attorneys are experienced in both domestic and international matters and, with fluency in various languages, provide clear and consistent communication at every stage of your legal process.

Client-Centered Approach

Client service lies at the heart of our operations. From the initial consultation, we prioritize understanding your situation, listening to your goals, and providing regular updates and strategies tailored to your individual case.

Multidisciplinary & Efficient Solutions

Our multidisciplinary approach and established processes enable us to address cross-border challenges with efficiency.

06 OFFICES

Where we meet clients

Consultations are available in person or remotely.

New York

285 Fulton Street, New York, NY 10007
(855) 529-7557

Washington, D.C.

Suite 985, 1717 K Street NW, Washington, DC 20006
(855) 529-7557

Los Angeles

1901 Avenue of the Stars, Suite 820, Los Angeles, CA 90067
(424) 561-7557

Attorney Advertising. This page is general information about franchise misrepresentation and is not legal advice. Reading it does not create an attorney-client relationship. Outcomes depend on the facts of each matter, and prior results do not guarantee a similar outcome. Laws differ by state and change over time.