Icon of innovation in the legal services market… Now I dream of becoming a global law firm.
Daeryun Law Firm establishes branch offices throughout the country, Introduction of consulting attorneys… Boldly breaking the existing framework 9After a year 9above law firm… U.S. enterprise·Japan Overseas through collaboration with law firms 2016Daeryun Law Firm, which first opened as Daeryun General Law Office in 1998, has been bringing new topics to the strained domestic legal market.. The way it was operated was unique.. Baker & McKinsey, the world's largest law firm(Baker & McKenzie)Modeling the system, branch offices were established throughout the country to maximize accessibility to legal services.. Unlike the past, when people had to go to Seoul to find a good law firm, Daeryun chose to approach customers directly.. Daeryun is currently nationwide 44has several offices.‘consulting lawyer’ The system is also evaluated as an example of boldly breaking the existing framework.. Daeryun is literally ‘counsel’A lawyer was assigned to the scene to proceed.. This is consulted by an individual lawyer.→written→This is completely different from the typical law firm practice of taking charge of everything, including trials.. A clear diagnosis of the incident can only be made if a proper consultation is conducted first., Daeryun explains that it becomes possible to provide more systematic legal services..Daeryun has grown rapidly through this operating method.. last year 1127Recording sales of billions of won 9Name listed on the above law firm. Kim Kuk-il, CEO of Daeryun Management, “Daeryun’s goal is the global market”He said “Daeryun’s unique system, which has been developed over a long period of time, will now be widely known overseas.”I was confident that. ―What motivated you to operate branch offices all over the country??“The existing legal market was very opaque.. This was especially true from the perspective of ordinary clients.. It was difficult to obtain specific information about lawyers or law firms, so it took a long time to find a lawyer to take on the case, or sometimes it was through a so-called broker.. The psychological barrier gradually increased., Customer trust in the entire legal market was bound to decline.. Daeryun sought to overcome this reality.. First of all, I thought the physical distance should be close.. In fact, large American law firms have at least dozens of branch offices throughout the United States and around the world.. By benchmarking the advanced systems of these law firms, we are implementing them nationwide, focusing on one main office. 43Established several branch offices. The key is that the main office manages all branch offices nationwide.. When a customer receives a consultation at a nearby office,, Attorneys across the country with the most expertise in the field are in charge of the case., We can provide the same level of legal services anywhere in the country..”―Please explain the specific reason for having a consulting attorney..“The most important step in the litigation process is ‘counsel’am. This is because the essence of the problem can be accurately identified at this stage.. If the characteristics of the incident are not clearly analyzed at the beginning,, Difficult to assign appropriate professional lawyers. Therefore, a lawyer with more experience than anyone else must be involved in the counseling process.. This is why we have a separate consulting attorney.. Large general hospitals have emergency medicine and pathology doctors to provide initial emergency treatment and accurate disease diagnosis.. You can think of it as the same method.. Recognized for long-term skills, This is a method in which consulting attorneys selected through fierce internal competition accurately understand the characteristics of each case and then assign specialized attorneys to suit them.. When necessary, experts from various fields such as accountants, labor attorneys, tax accountants, and patent attorneys were brought in to view the case from various perspectives.. This is similar to the advanced law firm system in the United States.. In the United States, a system is usually operated where a partner lawyer takes on a case, consults with the customer, and then assigns the case to an appropriate team.. The same goes for Daeryun.. The consulting attorney takes on the role of a partner attorney.. It can be seen as a similar method in that it promotes efficient and professional case handling by tightly establishing a distribution system according to the type of case.. Added to this, Daeryun's unique characteristic is that lawyers with backgrounds as judges and prosecutors directly conduct investigations and appear in court, forming bonds with their clients., It can be pointed out that there are many cases where the person is directly involved in the progress of the case.." ―What do you pay most attention to when operating such a system?.“As mentioned before, in the end, the most important subject is ‘customer’am. No matter how good the accessibility is or how well the consultation is done,, If the customer is not ultimately satisfied, it is a failed system.. In the case of Daeryun, offices are distributed throughout the country., Some may voice concerns about management. Daeryun has also been working hard for a long time to perfectly complement these points., The result is ‘Litigation Management Headquarters’and ‘Customer Satisfaction Center’all. ‘Litigation Management Headquarters’is a group that directs and supervises the overall litigation administration.. From the moment the case is accepted until it is completed,(全) Manage the process systematically. △Civil affairs and administration △detective △A management department was formed by dividing into areas such as housekeeping.. Chief attorney for each management department 1people are deployed, In addition, senior-level lawyers, legal officers, and legal clerks perform work together.. We are making efforts to prevent issues such as poor arguments and missed communication that may arise during the case handling process.. ‘Customer Satisfaction Center’is about 1year 6It started operating six months ago.. It was the first among large law firms.. All feedback left by customers is shared with all office members.. We try to provide immediate solutions to inquiries.. Communicating customers’ thoughts at any moment, It is a method of jointly seeking development plans for Daeryun.. In fact, a client who recently entrusted a case to Daeryun 3800We conducted a survey targeting people., 98% more than one customer ‘content’expressed. This is the result of the customer management team responding quickly in case of any inconvenience.."―What does Daeryun’s future law firm model look like??“Daeryun has now gone beyond Korea. ‘global standard’We want to leap forward as a law firm that meets the. Daeryun’s unique system, well designed domestically, is being introduced to the overseas market.. To this end, we are preparing to establish branch offices in various overseas locations, including New York, USA and Tokyo, Japan.. We have established cooperative relationships with leading overseas law firms and institutions.. Korini, an American real estate comprehensive solution platform(Koriny), Memorandum of understanding with Verivest, a large Japanese law firm, etc.(MOU)A representative example is the signing of. Based on this, we are increasing customer accessibility and convenience by establishing offices in major cities around the world.. In addition, we are steadily recruiting experts such as foreign lawyers and customs experts to strengthen our overseas legal service capabilities..”―Is there any last thing you would like to say??“The number of domestic lawyers is increasing., The legal market still appears to be not growing.. If the market does not grow, the development of the legal profession in Korea will inevitably slow down.. In order for the legal market to change and move forward, there is a need to break away from existing practices and customs.. Daeryun has been innovating and changing for a long time.. This was the case with the operation of branch offices and the introduction of a consulting attorney system.. Furthermore, Daeryun ‘legal tech(Legal Tech·legal information technology)’ There is also great interest in the field. Self-developed artificial intelligence(AI) based legal service provider ‘AI Daeryun’was released and, A comprehensive legal platform is also planned to be launched soon.. I believe that these constant challenges have led to the development of Daeryun.. Daeryun’s goal now is to grow into a global law firm.. Daeryun's carefully refined system is widely known to the world., We will raise the status of domestic law firms.."Guest reporter Moon Mi-young [View full article]
Icon of innovation in the legal services market… Now I dream of becoming a global law firm (Shortcut)