The mechanics, in plain terms
A shareholder rights plan gives existing holders rights that become exercisable if someone acquires more than a stated percentage of the company's stock without board approval. Once triggered, every holder except the acquirer can buy additional shares at a steep discount, which dilutes the acquirer and makes the purchase far more expensive. Because that cost is so severe, plans are rarely triggered in practice, and their real purpose is to push a bidder to negotiate with the board. The board can usually redeem the rights or exempt a transaction it supports. Some plans are designed to protect a company's tax attributes rather than to deter bids, and they are calibrated differently.
How courts and investors respond
Delaware courts, which decide many of these disputes because so many public companies are incorporated there, have generally allowed boards to adopt rights plans in response to a reasonably perceived threat, while scrutinizing plans with unusually aggressive features. Proxy advisors and institutional investors often oppose plans adopted without a vote or kept in place indefinitely, and that opposition can turn into votes against directors. A New York corporation is governed by New York's own corporate statute, so the analysis there is not identical. What usually matters most is the reason the board gave and whether shareholders still have a realistic route to replace the board.
Whichever side you are on
For a company, the first questions are whether a genuine threat exists, which threshold and duration fit it, and how the plan will be explained to shareholders, ideally with materials prepared before they are needed. For an investor, a pill raises questions about how close current holdings are to the threshold and what counts as beneficial ownership or acting as a group under the plan's definitions. Derivative positions and informal coordination with other funds can count in ways that surprise people. A proxy contest or litigation may be the more practical response than trying to work around the plan. Bring the plan document, your trading history, and any communications with other holders, and we can work out where you actually stand.