CONTENTS
- 1. Medical Advertising| Cases
- 2. Medical Advertisement | Regulation
- - Home
- - How to make a reservation
- - Medical advertising system
- 3. Medical Advertisement | Type
- - Advertisement that has not been completed
- - Intensive Care Effects
- - Advertisement of information without objective basis
- - 3rd party advertising for patients
- 4. Medical Advertisement | punishment
- - Mature
- - Address
- 5. Medical advertisement prevention | prevention
- - 허
- - LOGIN JOIN
- - Medical Examination
- 6. Medical advertisement prevention | Legal response
1. Medical Advertising| Cases
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News /strong>
The medical ad through Internet and SNS is being filed frequently with the reliability and calmness of information. News /span>
If the representative medical ad-recording cases appear significantly differently with the effects of treatment or the effects of treatment. News /span>
The medical ad avoiding the level of simple misunderstanding, is an important issue that can directly affect the health and daily life of the patient. News /span>
When the skin occurs, it is necessary to collect relevant data to the skin, to be deducted through the law procedure.
2. Medical Advertisement | Regulation
In Article 56 of the Medical Ads' main body and content, News /strong>
<><>This provision is specific to whom the advertiser must be configured in order to prevent consumer damage caused by medical advertising. News /span>
Home
The medical institution opener or medical person only can be medical advertising, and non-medical person cannot do medical related advertising. News /strong>
This is a measure to prevent consumer damage caused by indispensable advertising. News /span>
How to make a reservation
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Medical advertising system
, according to the Article 57 of the Medical Act, the medical person must obtain a sympathy before using the following media.
, the name of the medical institution, material paper, medical instruments, etc. are excluded from the target. News /span>
3. Medical Advertisement | Type
&nb style="aspect-ratio:7952/5304;"> News /strong>
As online advertising is growing using SNS it also increases the possibility of the general consumer to contact false or excessive information. News /span>
The main damage type can be divided into: News /span>
Advertisement that has not been completed
The medical ad must be a pre-simulation of the self-simulation mechanism in principle. News /span>
But some hospitals do not mount the sympathy, may cause confusion to consumers by posting ads in mind and other ways. News /span>
Intensive Care Effects
It is a way to promote different exaggerated reviews with real treatment results via blogs SNS. News /span>
is a true experience, but there are many advertisements made directly from the hospital side. News /span>
Advertisement of information without objective basis
% 100% > It is a case that uses an overlaped phrase such as 'Resistration Rate 0%' etc. News /span>
This expression is likely to be a consumer's right.
3rd party advertising for patients
The ad agency outside of the medical institution or the viral marketing company is a way to connect to hospitals instead of the patient. News /span>
This can be punished by a medical activist. News /span>
4. Medical Advertisement | punishment
according to the above level, we are stipulating various sanctions, such as deposits, activities, Cancellation, etc. News /span>
Mature
If you violate the relevant laws of medical advertising, you will be punished such as: News /span>
Address
History of health and well-being, and local government agencies may apply to the medical institutions that have conducted a lawful medical advertising, and may apply for administrative duties, such as cancellation of application, closure of medical institutions. News /strong>
max limit in less than 1 year, disposed according to the degree. News /span>
Specific violations necessarily affect the operation of the medical institution, which consists of a cancellation or closing action. News /span>
Also, If you are admitted to the patient's identifiable or unknown behavior via the lawful medical advertising Certificate of the medical practitioner 2 months disposition together with the absence can be.
5. Medical advertisement prevention | prevention
to prevent medical advertisements, you need a boundary and discreet judgment for false ad.
consumer is not inappropriate to advertising content, should be reasonable choice based on accurate information. News /span>
허
the ads that do not have any treatment or side effects are based on false ads, “The first thing in the world” or ‘the first thing’ etc. may be considered as an exaggeration ad. News /span>
This ad must be cautious because it is a risk of getting consumer. News /span>
LOGIN JOIN
Experience of treatment, price discount, event period, service added, should be implied to stimulating advertisements such as additional discount when contracted. News /span>
You must have a good judgment and sufficient review. News /span>
Medical Examination
Do not only believe Internet or mobile app ads, To directly consult with anti-dash doctors, you need to check therapeutic methods and side effects possibilities. News /span>
News /span>
6. Medical advertisement prevention | Legal response
the law-related laws and practices require a territories, the collection and analysis of evidence is required for territories. News /span>
This corporation is supported by the legal procedure for clarifying the relationship with the fact that the advertiser is false or illegal,
We also provide professional legal advice for healthcare professionals who have violated the provisions of medical advertising, and so on. News
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